Title The Big Shake Up (film)
Brief Most donations are collected immediately after a humanitarian disaster. However, as soon as media interest fades, donations also decline. Long-term commitment therefore becomes a real challenge for relief coalitions such as
Agency
Havas Germany
Campaign
The Big Shake Up
Advertiser
Aktion Deutschland Hilft
Brand
Aktion Deutschland Hilft
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Date of First Broadcast/Publication
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Product
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Business Sector Subscribers Only
Story Subscribers Only
Media Type
Case Study
Length 115 seconds
Chief Creative Officer
E..c Sc.....ler Subscribers Only
Executive Creative Director
G...o Ei....ff Subscribers Only
Executive Creative Director
W...er Z....er Subscribers Only
Executive Creative Director
M....el S....pf Subscribers Only
Executive Creative Director
J..n Le.....mon Subscribers Only
Creative Director
T...as R..e Subscribers Only
Art Director
A...rt M...t Subscribers Only
Art Director
J...a Bu....el Subscribers Only
Senior Producer
J...th Do.....la Subscribers Only
Art Director
D...an Mi....uk Subscribers Only
Content Creator
L....rd Kr....hn Subscribers Only
Group Account Director
J..a G...d Subscribers Only
Account Manager
I....ll R..s Subscribers Only
Account Manager
M...sa Z...h Subscribers Only
Corporate Communications
M...e E...r Subscribers Only
Software Engineer
A...t Gu....en Subscribers Only
Editor
..x A...r Subscribers Only
Havas Germany
Chief Creative Officer
Eric Schoeffler
Executive Creative Director
Guido Eichhoff, Walter Ziegler, Michael Schoepf, Juan Leguizamon
Creative Director
Tobias Rabe
Junior Art Director
Demyan Michnyuk
Senior Art Director
Albert Memet, Julia Buerckel
Content Creator
Leonard Kraehahn
Senior Producer
Judith Domogalla
Group Account Director
Jana Grund
Junior Account Manager
Isabell Rass, Melisa Zadah
Head of Corporate Communication
Marie Euler
Software Engineer
Ahmet Guelesen (HRZN)
Junior 3D-Artist/ Video Editor
Max Alber (HRZN)
Aktion Deutschland hilft e.V.
Management Brand & Online
Thilo Reichenbach
Managing Director Creation
Thomas Schwarz
Executive Creative Director
Daniel Koller
Creative Director
Friedrich-Paul Spielhagen
Copywriter
Hendrik Haupt
schoesslers
Member of the Management Board
Jochen Kalka
Director Communications
Judith Henthe
Communication Manager
Selina Dietrich, Carolin Brockhausen
Addidtional companies
WallDecaux, Umbrella Collective, Audioversum