Title | Monkey |
Brief | Climate change is a threat to cocoa plantsMonkey tell our message since they too face an elevated risk of extinction because of climate change. |
Agency | Hasan & Partners |
Campaign | Chocoggedon |
Advertiser | Fairtrade Finland |
Brand | Fairtrade Finland |
Posted | January 2021 |
Business Sector | Institutional/Public Interest/Non-Profit Org. |
Story | Fairtrade certification is a product certification system where social, economic and environmental aspects of production are certified against Fairtrade Standards for Producers and Traders. The Fairtrade system monitors the buying and the selling of the product until it is consumer packaged and labelled.Fairtrade is leading the fight for living incomes and better terms of trade for cocoa farmers. When producers certified as Fairtrade, they also commit to environmental standards that protect the local ecosystem. Buying Fairtrade certified chocolate has a positive impact on the environment as it supports producers with tools and practices to adapt. |
Media Type | |
Creative Team | Helinä Leppänen |
Creative Team | Samy Wilkman |
Strategic Business Lead | Nina Lallukka |
Project Manager | Carolina Högnabba |
Production | Tuuli Kortelainen |
Photographer | Sami Välikangas |
Food Stylist | Nikola Tomenski |
Marketing Director | Mirka Kartano |