Les Petits Frères des Pauvres - "The Last Quarter (st en)"

Josiane Paris, France

2348

Title	The Last Quarter (st en)
Title (original language)	Le dernier quart
Brief	On the occasion of the 1st of October, International Day of Older Persons and the first day of the last quarter of the year, Petits Frères des Pauvres "hacked" the daily life of the French: removing the last quarter of a staircase, a football match, a magazine cover… A radio spot, influence, PR and social media section completed the system.
Agency	Josiane
Campaign	Le Dernier Quart
Advertiser	Les Petits Frères des Pauvres
Brand	Les Petits Frères des Pauvres
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Posted	January 2021
Business Sector	Subscribers Only
Story	Subscribers Only
Media Type	Digital
Chief Executive Officer (CEO)	L....nt A...as Subscribers Only
Strategy Director	R....ël C....YE L...NO Subscribers Only
Art Director	M....ed ..i S...i Subscribers Only
Art Director	L...s Ca.....ier Subscribers Only
Art Director	I...na Le....et Subscribers Only
Associate Art Director	L..a C...ut Subscribers Only
Associate Art Director	..y Sc....il Subscribers Only
Copywriter	C....ent Rau.......Aimé Subscribers Only
Account Manager	J...émy F....at Subscribers Only
Account Manager	L...s M...i Subscribers Only
Strategic Planner	C...a L....nt Subscribers Only
Account Manager	V...or Qu....lo Subscribers Only