| Title | Science 6 |
| Brief | Situation - The scientific use of cannabis still faces prejudice. More and more science has proven the benefits of cannabis drug use for a range of disease treatments with clinically proven results. And, every day, the technology of the Ease Labs laboratory has discovered benefits and evolved as a science the more it observes and learns from its results.Solution - To demystify this prejudice that still exists, we use the microscopic view of leaves, flowers, tree trunks, that is, everything that comes from nature, to take the deeper look that science is capable of. For this we created the concept: Nature has science that science itself did not know. As a result, a graphic campaign of singular beauty was born, accompanied by the same simplicity and effectiveness as its concept. |
| Agency |
McCann Health Brazil
|
| Campaign |
Science
|
| Advertiser |
Ease Labs
|
| Brand |
Ease Labs
|
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| Date of First Broadcast/Publication |
Subscribers Only
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| Business Sector | Subscribers Only |
| Tagline | Subscribers Only |
| Story | Subscribers Only |
| Media Type |
Print
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| Creative Director |
Al.....dra G...s Subscribers Only
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| Art Director |
E....do B...ue Subscribers Only
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| Copywriter |
Fe....do Fr....im Subscribers Only
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| Production Company Producer |
Y...o P...a Subscribers Only
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| Production Company Producer |
K...n X...er Subscribers Only
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| Global Account Leader |
..a P....ha Subscribers Only
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| Post Production |
E....do B...ue Subscribers Only
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