Olga  Mustecaplioglu
Art Director at TBWA\Istanbul
Istanbul, Turkey
TitleT-Shirt
BriefLand Rover gives a new approach to the fashion category with an apparel photography campaign.Unexpected of the category where the products are expected to be shown perfectly, we see the clothing products tied together to close up wounds at off road settings. So that consumers can keep going on with their journeys.The brand uses its outdoor heritage and 4X4 feeling giving lifestyle of its consumers.
Agency
Campaign Beyond Fashion
Advertiser Jaguar Land Rover
Brand Land rover

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PostedNovember 2019
Business SectorSubscribers Only
StorySubscribers Only
Media Type Print
More InformationSubscribers Only
Executive Creative Director I...y Gu....ar Subscribers Only
Creative Director V...an Ka......glu Subscribers Only
Art Director O..a Mus.......oglu Subscribers Only
Copywriter ..m Y...l Subscribers Only
Account Director E...r O....li Subscribers Only
Managing Director T...an C...k Subscribers Only
Photographer F...t M...c Subscribers Only
Group Head S...ar G...or Subscribers Only
Group Head E..r Y...ci Subscribers Only
Brand Executive Y...m Ta.....lu Subscribers Only
Brand Manager A....az A....oz Subscribers Only

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