| Title | Press Freedom |
| Brief | O2 in Slovakia has always defended the values of freedom and fairness in its products and in society. In past, many of the company CSR activities supported the freedom and fairness in various ways. After the turbulent months of suppressing the press freedom in Slovakia (government remarks on press, murder of journalist), we decided to remind the value of the free press. We took company's content marketing and product magazine and turned it into special edition in design of Samizdat (underground press during the communist rule in eastern Europe). The magazine was oriented only on press freedom and it was distributed in O2 stores, bookstores, trains and in public libraries. |
| Agency |
Elite Monday Lovers
|
| Campaign |
Press Freedom
|
| Advertiser |
O2 Slovakia
|
| Brand |
Soda
|
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| Posted | January 2019 |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type |
Case Study
|
| Creative Director |
A..m B...ka Subscribers Only
|
| Copywriter |
A..m B...ka Subscribers Only
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| Art Director |
A...ej V...o Subscribers Only
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| Strategy Director |
P...r �...ín Subscribers Only
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| Account Manager |
M...an H...ka Subscribers Only
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