Taya Tarabrina
Production Company Producer at Paragon Retouch
TitleUtair Where you belong "5 floors"
BriefUtair flies to many Russian destinations, and all of them are home to someone. So rather than using pictures of glamorous locales, this provocative campaign showed images of down-to-earth places that were likely to be familiar to ordinary people. As the agency says: "This is what 80% of Russia looks like."
Agency
Campaign Utair Where you belong
Advertiser Utair airlines
Brand Utair airlines

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PostedNovember 2018
Business SectorSubscribers Only
StorySubscribers Only
Media Type Print
Creative Director M....il Gr......ich Subscribers Only
Copywriter A...rt Ur....ov Subscribers Only
Art Director M....il Gr......ich Subscribers Only
Account Director K...ia Fe......ova Subscribers Only
Account Manager E....ia E....va Subscribers Only
Account Manager D...a Ma.....va Subscribers Only
Production Company Producer Ek.....na Ko....va Subscribers Only
Photographer Al.....er G....ky Subscribers Only
Production Company Producer T..a Ta.....na Subscribers Only
Retoucher P....on R....ch Subscribers Only
Advertising Manager A...a Sc......ina Subscribers Only
Advertising Manager M...m S....ov Subscribers Only

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