| Title | London Takeover |
| Brief | Every year baristas from all over the world gather for one week in Shoreditch, London to attend the London Coffee Festival. This year, they were exposed to a massive outdoor campaign promoting Oatlys’ Oat Drink Barista Edition. Each unit in the campaign had its own tailored message, visible to the Baristas on their way to the festival.Our target audience were regular Londoners as well as bearded and non bearded baristas, an important tester of our Oat Drink Barista Edition. We know they love coffee as much as we do and won’t serve anything but great products. |
| Agency | Forsman & Bodenfors Göteborg |
| Campaign | London Takeover |
| Advertiser | Oatly |
| Brand | Oat Drink Barista Edition |
| Posted | November 2018 |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Outdoor/Out of Home |
| Copywriter | M...in Ri.....st Subscribers Only |
| Copywriter | J..n Sc......aft Subscribers Only |
| Copywriter | ..a B....an Subscribers Only |
| Art Director | L..s E...an Subscribers Only |
| Art Director | M....el ..e Subscribers Only |
| Art Director | B...rn L...én Subscribers Only |
| Account Director | T...y O....on Subscribers Only |
| Account Manager | J...ie M...r Subscribers Only |
| Social Media Manager | S..a H....on Subscribers Only |
More Work
SEE ALLLondon Takeover
- BRAND:
- Oat Drink Barista Edition
- AGENCY:
- Forsman & Bodenfors Göteborg