| Title | #NoConditionsApply |
| Brief | The vermillion dot or “sindoor” on a bride’s forehead is a symbol of marital pride. During rituals and traditions, it dictates who’s accepted or rejected. But today the sindoor has become a symbol of inequality between the married and the unmarried. The campaign turned the single dot, a symbol that divides, into two dots, a new symbol of sisterhood. It made its debut at Sindoor Khela, a festival reserved for married women. Transgender people, widows, divorcees and sex workers joined married women to celebrate Sindoor Khela together for the first time in 400 years. |
| Agency | FCB India |
| Campaign | #NoConditionsApply |
| Advertiser | The Times of India |
| Brand | The Times of India |
| Posted | November 2017 |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Story (original language) | Subscribers Only |
| Media Type | Web Film |
| Length | |
| Creative Partner | F..d L...on Subscribers Only |
| Chief Creative Officer | S...i Bha......rya Subscribers Only |
| Creative Director | S...o D..t Subscribers Only |
| Production Company | ..e B...ry F...s Subscribers Only |
| Producer | K..k D..s Subscribers Only |
| Producer | R...l G...ge Subscribers Only |
| Director | A..t ..y Subscribers Only |
| Account Manager | . . Da.....an Subscribers Only |
| Account Manager | V....ta A...a Subscribers Only |
| Account Planner | J..n Th.....aj Subscribers Only |
| Creative Team | Sh....sh Kha......ker Subscribers Only |
| Creative Team | R...t N..r Subscribers Only |
| Creative Team | D....an D....ouza Subscribers Only |
| Creative Team | A...it G...a Subscribers Only |
| Creative Team | Ab....et ..y Subscribers Only |
| Creative Team | An.....la S..a Subscribers Only |
| Creative Team | .V S....th Subscribers Only |
| Creative Team | G....ri S...am Subscribers Only |
| Creative Team | R...t Mu.....ee Subscribers Only |
| Creative Team | Au.....du B....ji Subscribers Only |
| Creative Team | A...it Se....ta Subscribers Only |
| Creative Adviser | Au.....du B....ji Subscribers Only |