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Title | The Teen |
Brief | There’s something for everyone at Scandinavian home electronics retailer Elkjøp. Including gifts that express something you might find hard to say. In the first film, a father looks nervous as he gives a present to his son, who is wearing nail varnish and feminine clothing. The son unwraps it – and looks delighted. It’s a Babyliss hair styling tool. Dad looks relieved he’s bought the right thing. The pair exchange a smile of mutual understanding. In the second film, a son gives a present to his mother, whose closely shaven head indicates that she may be undergoing treatment for cancer. When she unwraps the gift, it’s a hair dryer. After a moment’s hesitation, she grins. Because one day soon she’ll be well again. If you find the right gift, it can say everything for you. |
Campaign | A gift can say it all |
Advertiser | Elkjøp |
Brand | Home electronic |
Posted | November 2017 |
Business Sector | Subscribers Only |
Story | Subscribers Only |
Creative Director | F....ik Si.....on Subscribers Only |
Creative Director | O..e La....th Subscribers Only |
Copywriter | F...a Si....en L...g Subscribers Only |
Art Director | D...el M...ak Subscribers Only |
Photographer | J...o F...r Subscribers Only |
Production Company | B...n Subscribers Only |
Director | M...in W...er Subscribers Only |
Agency Producer | ..r W...�n Subscribers Only |
Graphic Designer | P....ck ..t Subscribers Only |
Account Director | E....el L...z Subscribers Only |
Planner Director | Se.....an E....ad Subscribers Only |