Mickaël Vo y Phong
Editor at McCann Paris
Neuilly sur Cedex, France
TitleGirls of Paradise
BriefRadio commercials formed part of a larger campaign raising awareness of the violence inflicted on prostitutes. At its core was a website for a fake escort service called Girls of Paradise. All the girls on the site were thinly disguised versions of actual murder victims. The radio ads featured would-be clients contacting the service, only to be told the girl they wanted to see was either dead or seriously injured, often at the hands of her pimp. Abolish prostitution and stop the violence.
Agency
Campaign Girls Of Paradise
Advertiser Mouvement du Nid
Brand Mouvement du Nid

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PostedSeptember 2016
Business SectorSubscribers Only
StorySubscribers Only
Media Type Web Film
Length
Sound Production
Executive Creative Director Ri....do F....so Subscribers Only
Executive Creative Director J...en Ch.....ini Subscribers Only
Copywriter G...es O...er Subscribers Only
Art Director Ch.....phe R....ux Subscribers Only
Chief Executive Officer (CEO) B...o T....nt Subscribers Only
Consultant C...ne De.....tte Subscribers Only
Art Buyer V�.....que L....nc Subscribers Only
Art Buyer De....ne D...ux Subscribers Only
Agency Producer ..M Subscribers Only
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Editor M....ël .o . P...g Subscribers Only
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Post Production Ca....ne .e G...s Subscribers Only
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