| Title | The Non-Issue |
| Brief | One fashion magazine has always set the agenda: Vogue. L’Oreal Paris wanted to make a statement about ageism and turned to British Vogue for help in launching the “The Non-Issue” - classic issue of Vogue, except that its 80 pages were dedicated to women over 50. From actresses Jane Fonda and Helen Mirren to journalist Christiane Amanpour and comedienne Jennifer Saunders; every editorial, fashion shoot and advertisement challenged ageist stereotypes. The "Non-Issue" of Vogue outsold their issue featuring Rihanna and demonstrated that age should be just that, a 'non-issue'. |
| Agency | McCann Paris |
| Campaign | The Non-Issue |
| Advertiser | Groupe l’Oréal |
| Brand | L’Oreal & British Vogue |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | |
| Market | Subscribers Only |
| Agency | M...nn L...on Subscribers Only |
| Executive Creative Director | J...en C...t Subscribers Only |
| Creative Director | R...n W...er Subscribers Only |
| Executive Creative Director | R...rt B...n Subscribers Only |
| Integrated Creative Director | C..d W...er Subscribers Only |
| President / Executive Creative Director | Ri....do F....so Subscribers Only |
| Creative President | A...an B...n Subscribers Only |
| Beauty Team President | Ch.....te Fr.....ies Subscribers Only |
| President & Chief Creative Officer | La....ce T....on Subscribers Only |
| President & Chief Creative Officer | ..b D...al Subscribers Only |
| Creative Excellence Manager | C...en Bi....an Subscribers Only |
| Head of Social Media | Pi......ean B....rd Subscribers Only |
| Global Account Director | M...el L....re Subscribers Only |
| Global Planning Director | C....nt F...da Subscribers Only |
| Chief Strategy Officer | H...ot S...h Subscribers Only |
| Chief Production Officer | S...io L...z Subscribers Only |
| Planning Partner | R..e ..n O...n Subscribers Only |
| Junior Planner | ..y M...n Subscribers Only |
| Managing Partner | A...on W...er Subscribers Only |
| Senior Account Manager | B..h K...er Subscribers Only |
| Project Director | L...se Haw........aite Subscribers Only |
| Producer | S...na M..l Subscribers Only |
| Director | ..n T....on D...es Subscribers Only |
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| Editor | S...na D..u Subscribers Only |
| Art Director | A...en Si....et Subscribers Only |
| Art Director Assistant | Va....in C...po Subscribers Only |
| Global Brand President | Pie........nuel An.....lou Subscribers Only |
| Managing Director | A...en K...as Subscribers Only |
| General Manager | K...n J...s Subscribers Only |
| Creative Strategy | G....ra C...ce G....ta Subscribers Only |
| AR/VR Business Development Facebook | Ch......her P...e Subscribers Only |
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