Maud Largeaud
Chief Content & Information Officer at AdForum
Paris, France

Maud Largeaud Interview(s)

Viewpoints about Creativity

In a few words, can you tell us who you are what your job title is?
Maud Largeaud, Chief Information Manager at AdForum, chasing trends and creativity in communication to animate the content of AdForum website, helping clients and users and being sometimes fireman doing many different things to avoid fires
What word would you best use to describe your office’s culture? Give us an example
Curiosity
If you were stranded on a desert island and could only use one app., which app would it be?
Question Image
Facebook to be connected to the world
If you could choose three ads from history that you didn’t work on and add them to your portfolio, which three would you choose? Explain why
Maud Largeaud:
  • 1 Plizz www.youtube.com (simple idea and such an actress)
  • 2 Luminou fr.adforum.com (cheap and big product demo)
  • 3 Cartier fr.adforum.com (brand history, daring in the luxury world, entertaining show and a beautiful direction)
What is your opinion on the growing trend of agencies getting involved with developing products for clients?

 

Can you watch this case study for Hammerhead Navigation and tell us your thoughts on the product and the campaign?

 

Agencies know the customers, their needs and work from the beginning to the end.
I'm waiting to receive an Hammerhead to do Vélib in Paris
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