Catalin Dobre
Chief Creative Officer at McCann Worldgroup Romania
Bucharest, Romania
TitleOk, Babcia
BriefDuring the pandemic we’ve started to cook at home more than ever. We crave forcomfort food, and who knows comfort food better than our Babcias (PolishGrannies). Mastercard connects people who look for traditional recipes with thosein need for contact by using voice assistant technology.
Agency
Campaign Ok, Babcia
Advertiser Mastercard International
Brand MasterCard

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PostedJuly 2021
Business SectorSubscribers Only
StorySubscribers Only
Media Type Case Study
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Global ECD, CCO A...an B...n Subscribers Only
Chief Creative Officer C....in D...e Subscribers Only
Executive Creative Director M...in So....ski Subscribers Only
Group Business Director Ma.....zata Ter......nko Subscribers Only
Creative Director B...ek Kli......ski Subscribers Only
VP, Digital Strategy M..e C...er Subscribers Only
Art Director J...a Sz.....ska Subscribers Only
Account Supervisor N....ia Ros......ska Subscribers Only
Agency Producer Do....ka Gr.....la Subscribers Only
Copywriter F...p Ku.....icz Subscribers Only
Copywriter Zb....ew M....ak Subscribers Only
Social Media Manager N....ia �...da Subscribers Only
Traffic Manager J...rek Za.....ski Subscribers Only

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