Nicolas Pontacq
Art Director at Rosbeef!
Clichy Cedex, France
Title A WALL FOR WOMEN (Film)
BriefWe decided to create “A Wall for Women”. A digital and participative soccer wall that does not serve to counter free kicks, but all blows and violence against women.This wall is a chain of stories on the Ligue 1 Uber Eat account (3,4M followers), that aggregated the participations of both the influent Club accounts (Paris Saint Germain, AS Monaco, OL, etc.) and their communities thanks to a simple Instagram system using the hashtag : #awallforwomen.All together, their generated the longest wall of the history of football.
Agency
Campaign A Wall For Women
Advertiser LFP / Association Solidarité Femmes
Brand The French Soccer League (LFP) and the Association Solidarité Femmes

Want to see all the credits ? this content is for subscribers only

Subscribe and get unlimited access.

Be inspired by the best creative work from around the world.

Date of First Broadcast/Publication Subscribers Only
Product Subscribers Only
Business SectorSubscribers Only
StorySubscribers Only
Media Type Case Study
Length
Agency Manager F...s M...BE Subscribers Only
Agency Manager A....ne D...d Subscribers Only
Account Manager L...s V...NE Subscribers Only
Account Manager A...e FO....NE Subscribers Only
Account Manager L..e D....CQ Subscribers Only
Account Manager A...ck HA....NN Subscribers Only
Executive Creative Director Au....ien B...t Subscribers Only
Executive Creative Director Be....in .e ..z Subscribers Only
Art Director N....as P....cq Subscribers Only
Copywriter M...me Fr.....au Subscribers Only
H...ène R....NI Subscribers Only
Advertising agency ROSBEEF!
Client The French soccer Ligue (LFP) and the association Solidarité Femmes.
Agency managers Frans MCCABE, Antoine DAVID
Account managers Lucas VARONE, Alice FONTAINE, Lise DUCROCQ, Anouck HARTMANN
ECD Aurélien BIGOT, Benjamin LE COZ
Art Director Nicolas PONTACQ
Copywriter Maxime FRAUDREAU
Motion Designer Hélène RIGHINI

Trending

Create a free Talent profile and become a member of AdForum

Get Started