Lockheed Martin - "The Field Trip To Mars"

McCann Worldgroup New York, United States

Awards

45061

Brand: Lockheed Martin
Country: United States

Advertiser: Lockheed Martin

Title	The Field Trip To Mars
Brief	Ground-breaking virtual reality technology was used to make these youngsters feel as if their school bus was driving along the surface of the planet Mars. When the bus turned on earth, it turned on Mars. It transformed VR from an individual, closed experience into a shared one; while also educating kids about the “red planet” and reminding this world that Lockheed Martin is developing the technology that will take us to Mars.
Agency	McCann Worldgroup
Campaign	The Field Trip To Mars
Advertiser	Lockheed Martin
Brand	Lockheed Martin
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Date of First Broadcast/Publication	Subscribers Only
Business Sector	Subscribers Only
Story	Subscribers Only
Media Type	Digital
Length	120 seconds
Production Company	Fr.....ore Subscribers Only
Chief Creative Officer	E..c S...er Subscribers Only
Chief Creative Officer	S..n B...n Subscribers Only
Chief Creative Officer	..m M...hy Subscribers Only
Executive Creative Director	V..n G...es Subscribers Only
Executive Creative Director	J..n M....ll Subscribers Only
Agency Producer	C...ce B....tt Subscribers Only
Executive Creative Director	..n D....an Subscribers Only
Group Creative Director	J..h Gr.....rg Subscribers Only
Creative Director	D...d W....sa Subscribers Only
Art Director	K...n J....on Subscribers Only
Copywriter	..e M..n Subscribers Only
Account Director	L....nn N....la Subscribers Only
Account Director	..k K....ar Subscribers Only
Account Supervisor	C...e S...t Subscribers Only
Chief Strategy Officer	S...e Z...ff Subscribers Only
Strategy Director	M..e Me....os Subscribers Only
Strategy Director	J....ca M....za Subscribers Only
Production Company Producer	..e Mc....ra Subscribers Only
Production Company Producer	G...am Du.....son Subscribers Only