| Title | Hold the World |
| Campaign | Hold the World |
| Advertiser | Sky VR Studios |
| Brand | Sky VR Studios |
| Date of First Broadcast/Publication | 2019 |
| Business Sector | Media, Publishing & Production |
| Philosophy | Hold The World set out to give users something most can only dream of - a private audience with the UK’s most trusted figure Sir David Attenborough. It placed users in secret rooms inside London's Natural History Museum & gave them powers they don’t have in real life by enabling them to pick up & examine priceless artefacts – before the objects came to life. The project combined several cutting-edge technologies for the first time: high res digital scans; advanced game design & interactions; creature animation & a 3D hologram of Sir David. Users could now get up close & personal with a legend. |
| Media Type | Branded Content |
| Length | |
| Executive Producer | Neil Graham |
| Executive Producer | John Cassy |
| Director | Dan Smith |
| Production Manager | Marc Lamb |
| Producer | Sky UK |
| Production Company | Sky VR and Factory 42 |
| Immersive Entertainment Studio | Dream Reality Interactive |
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Cut to the taste:Shiraz
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Cut to the taste:Rosé
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- AGENCY:
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Cut to the taste:Pinot Grigio
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Cut to the taste:Merlot
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The Gatorade Fastest Run
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