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SBC - "Backbone"
- Brand: SBC
- Country: United States
- Advertiser: SBC Communications
| Title | Backbone |
| Agency | Merkley+Partners |
| Campaign | Reputation - SBC Communications |
| Advertiser | SBC Communications |
| Brand | SBC |
| Posted | June 2002 |
| Business Sector | Subscribers Only |
| Tagline | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Television |
| Length | |
| Market | Subscribers Only |
| Art Director | S...e O...n Subscribers Only |
| Copywriter | H...ld K..p Subscribers Only |
| Agency Producer | R...el N...k Subscribers Only |
| Director | B...e D...d Subscribers Only |
| Production Company Producer | J....ca C...er C....on Subscribers Only |
| Production Company | B...e D...d As......es, I... Subscribers Only |
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