2017 MAD STARS Award Winners
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The BulletPen
AGENCY:
McCann Worldgroup Colombia
BRAND:
Ministry of National Education
CATEGORY:
Education
AWARD:
Grand Prix
ADVERTISER: Ministry of National Education
Dot. The first Braille Smartwatch
AGENCY:
Serviceplan Group
BRAND:
Dot. Smartwatch
CATEGORY:
Products & Services: Electronics / IT/ Office Equipments
AWARD:
Grand Prix
ADVERTISER: Dot Incorporation
The First Braille Smartwatch
AGENCY:
Serviceplan Group
BRAND:
Dot. Smartwatch
CATEGORY:
Products & Services: Electronics / IT/ Office Equipments
AWARD:
Grand Prix
ADVERTISER: Dot Incorporation
Meet Graham (155s)
AGENCY:
Clemenger BBDO Melbourne
BRAND:
Transport Accident Commission
CATEGORY:
Integrated campaign led by direct
AWARD:
Grand Prix
ADVERTISER: Transport Accident Commission
Meet Graham (155s)
AGENCY:
Clemenger BBDO Melbourne
BRAND:
Transport Accident Commission
CATEGORY:
Integrated Campaign led by PR
AWARD:
Grand Prix
ADVERTISER: Transport Accident Commission
Meet Graham
AGENCY:
Clemenger BBDO Melbourne
BRAND:
Transport Accident Commission
CATEGORY:
Education
AWARD:
Grand Prix of the Year
ADVERTISER: Transport Accident Commission
Correcting History
AGENCY:
TBWA\Santiago Mangada Puno
BRAND:
Campaign Against The Return Of The Marcoses To Malacañang/ Carmma
CATEGORY:
Diverse Insights
AWARD:
Grand Prix
ADVERTISER: Campaign Against The Return Of The Marcoses To Malacañang/ Carmma
GRAVITY CAT
AGENCY:
Hakuhodo
BRAND:
Sony Interactive Entertainment Inc.
CATEGORY:
Products & Services: Finance / Services / Entertainment
AWARD:
Grand Prix
ADVERTISER: Sony Interactive Entertainment Inc.
Unlimited Stadium
AGENCY:
BBH
BRAND:
Nike
CATEGORY:
Communication Design: Digital design
AWARD:
Grand Prix
ADVERTISER: Nike
Unlimited Stadium
AGENCY:
BBH
BRAND:
Nike
CATEGORY:
Other interactive works
AWARD:
Grand Prix
ADVERTISER: Nike
Unlimited Stadium
AGENCY:
BBH
BRAND:
Nike
CATEGORY:
Use of Promo & Activation: Use of exhibitions and installations
AWARD:
Grand Prix
ADVERTISER: Nike
Single Belief
AGENCY:
Dentsu Taiwan
BRAND:
The Glenlivet
CATEGORY:
Branded Entertainment Videos
AWARD:
Grand Prix
ADVERTISER: Pernod Ricard
The Unusual Football Field
AGENCY:
CJ/Worx
BRAND:
AP
CATEGORY:
Ambient (Non standard and Free-format): Special build
AWARD:
Grand Prix
ADVERTISER: AP
Made Possible By Melbourne
AGENCY:
McCann Melbourne
BRAND:
The University Of Melbourne
CATEGORY:
Integrated Media Campaign
AWARD:
Grand Prix
ADVERTISER: The University Of Melbourne
Glicode
AGENCY:
Dentsu Inc.
BRAND:
Ezaki Glico
CATEGORY:
Mobile applications / Mobile
AWARD:
Grand Prix
ADVERTISER: Ezaki Glico Co., Ltd.
The Child Replacement Programme/Hard To Impress
AGENCY:
Colenso BBDO Auckland
BRAND:
Pedigree
CATEGORY:
Product & Service: Foods
AWARD:
Grand Prix
ADVERTISER: Mars, Inc.
The Child Replacement Programme/Hard To Impress
AGENCY:
Colenso BBDO Auckland
BRAND:
Pedigree
CATEGORY:
Product & Service: Foods
AWARD:
Grand Prix of the Year
ADVERTISER: Mars, Inc.
Girl in the Mask
AGENCY:
Cheil China
BRAND:
Operation Smile
CATEGORY:
Cinematography
AWARD:
Grand Prix
ADVERTISER: Operation Smile Inc.
The BulletPen
AGENCY:
McCann Worldgroup Colombia
BRAND:
Ministry of National Education
CATEGORY:
Communication Design: Promotional items
AWARD:
Gold
ADVERTISER: Ministry of National Education
You're Accepted
AGENCY:
George Patterson Y&R
BRAND:
Minus 18
CATEGORY:
Social for mobile
AWARD:
Gold
ADVERTISER: Minus 18
