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Creative Award
Singapore, Singapore
Diesel - "Diesel Jogg Jeans Responsive Lookbook" by Spikes Asia 2017

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TitleDiesel Jogg Jeans Responsive Lookbook
BriefTo show how well Diesel’s Jogg Jeans move with your body, the brand hired a contortionist and tested the limits of responsive technology. When website visitors manipulate the browser window, the Diesel-clad contortionist expands and contacts within the display window, stretching into full splits as the window enlarges and compressing into a human ball as the window shrinks. All the while looking pretty comfortable in his Jogg Jeans.
Agency
Campaign Diesel Jogg Jeans Responsive Lookbook
Advertiser Diesel
Brand Diesel

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