2024 The New York Festivals Advertising Awards Award Winners

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2024 The New York Festivals - Grand - Social/Environmental Good: Brand
FILM: Best Use

Women's Football

AGENCY: Marcel
BRAND: Orange
CATEGORY: Social/Environmental Good: Brand
AWARD: Grand
ADVERTISER: Orange

2024 The New York Festivals - Grand - Media/Entertainment/Events
ACTIVATION & ENGAGEMENT: Product & Services

The Everyday Tactician

AGENCY: McCann London
BRAND: Xbox Game Pass
CATEGORY: Media/Entertainment/Events
AWARD: Grand
ADVERTISER: Microsoft XBOX

2024 The New York Festivals - Best of Show - Film - Online
BRANDED CONTENT/ENTERTAINMENT: Discipline

Hotel La Argentina

AGENCY: Mercado McCann
BRAND: TyC Sports
CATEGORY: Film - Online
AWARD: Best of Show
ADVERTISER: TyC Sports

2024 The New York Festivals - Grand - Celebrity/Influencer
COLLABORATIONS & PARTNERSHIPS: Best Use

No Smiles

AGENCY: TBWA\HAKUHODO
BRAND: McDonald's
CATEGORY: Celebrity/Influencer
AWARD: Grand
ADVERTISER: McDonald's

2024 The New York Festivals - Grand - PHOTOGRAPHY
PRINT: CRAFT

The 100th edition

AGENCY: Scholz & Friends Berlin GmbH
BRAND: Frankfurter Allgemeine Zeitung
CATEGORY: PHOTOGRAPHY
AWARD: Grand
ADVERTISER: Frankfurter Allgemeine Zeitung

2024 The New York Festivals - Grand - Package Design
AVANT-GARDE/INNOVATIVE: Avant-Garde/Innovative

AIZOME WASTECARE

AGENCY: Serviceplan Germany
BRAND: WASTECARE
CATEGORY: Package Design
AWARD: Grand
ADVERTISER: AIZOME

2024 The New York Festivals - Grand - Human Rights
PURPOSE: PURPOSE

Giving a Voice to the unheard

AGENCY: Farner Consulting AG
BRAND: Islam Alijaj
CATEGORY: Human Rights
AWARD: Grand
ADVERTISER: Swiss National Council

2024 The New York Festivals - Grand - Film - Online
BRANDED CONTENT/ENTERTAINMENT: Discipline

Hotel La Argentina

AGENCY: Mercado McCann
BRAND: TyC Sports
CATEGORY: Film - Online
AWARD: Grand
ADVERTISER: TyC Sports

2024 The New York Festivals - Gold - Gaming
THE FUTURE NOW: BEST USE

Through Their Eyes

AGENCY: Hero
BRAND: Maybelline
CATEGORY: Gaming
AWARD: Gold
ADVERTISER: L'Oréal

2024 The New York Festivals - Gold - Mental Health
PURPOSE: PURPOSE

Through Their Eyes

AGENCY: Hero
BRAND: Maybelline
CATEGORY: Mental Health
AWARD: Gold
ADVERTISER: L'Oréal

2024 The New York Festivals - Gold - Healthcare
ACTIVATION & ENGAGEMENT: Product & Services

AIZOME WASTECARE

AGENCY: Serviceplan Germany
BRAND: WASTECARE
CATEGORY: Healthcare
AWARD: Gold
ADVERTISER: AIZOME

2024 The New York Festivals - Gold - Package Design
AVANT-GARDE/INNOVATIVE: Avant-Garde/Innovative

AIZOME WASTECARE

AGENCY: Serviceplan Germany
BRAND: WASTECARE
CATEGORY: Package Design
AWARD: Gold
ADVERTISER: AIZOME

2024 The New York Festivals - Gold - USE OF DATA
PUBLIC RELATIONS: Best Use

Climate Realism

AGENCY: Leo Burnett Germany
BRAND: WWF Germany
CATEGORY: USE OF DATA
AWARD: Gold
ADVERTISER: WWF Germany

2024 The New York Festivals - Gold - Digital/Mobile
DESIGN: Brand Design

Climate Realism

AGENCY: Leo Burnett Germany
BRAND: WWF Germany
CATEGORY: Digital/Mobile
AWARD: Gold
ADVERTISER: WWF Germany

2024 The New York Festivals - Gold - Social/Environmental Good: Brand
FILM: Best Use

Women's Football

AGENCY: Marcel
BRAND: Orange
CATEGORY: Social/Environmental Good: Brand
AWARD: Gold
ADVERTISER: Orange

2024 The New York Festivals - Gold - Small Budget/Big Idea
FILM: Best Use

Escape: FU CK | PA IN | HE LL

AGENCY: Ogilvy Germany
BRAND: Deutsche Bahn
CATEGORY: Small Budget/Big Idea
AWARD: Gold
ADVERTISER: Deutsche Bahn

2024 The New York Festivals - Gold - Film
STUDENT: Medium

Split Second

AGENCY: Filmakademie Baden-Württemberg GmbH
BRAND: N/A
CATEGORY: Film
AWARD: Gold
ADVERTISER: N/A

2024 The New York Festivals - Gold - Editing
STUDENT: Film Craft/Video Craft

Split Second

AGENCY: Filmakademie Baden-Württemberg GmbH
BRAND: N/A
CATEGORY: Editing
AWARD: Gold
ADVERTISER: N/A

2024 The New York Festivals - Gold - Social/Environmental Good: NGO/PSA
PUBLIC RELATIONS: Best Use

Rights against the Right

AGENCY: Jung von Matt / Spree
BRAND: Laut Gegen Nazis E.V.
CATEGORY: Social/Environmental Good: NGO/PSA
AWARD: Gold
ADVERTISER: Laut Gegen Nazis E.V.

2024 The New York Festivals - Gold - Promotion of Peace
PURPOSE: PURPOSE

Rights against the Right

AGENCY: Jung von Matt / Spree
BRAND: Laut Gegen Nazis E.V.
CATEGORY: Promotion of Peace
AWARD: Gold
ADVERTISER: Laut Gegen Nazis E.V.