Title | A second chance |
Brief | eBay is the biggest platform for car parts and accessories in Germany - and nobody knows it. In order for eBay to occupy this highly emotional topic for the target group of car maniacs, we created a film that took the topic of repair to a human level. Two brothers experience the summer of their lives and a conflict that changes everything. They take us with them on a road trip of emotions. And years later, the insight: There is nothing you can’t fix, cars as well as relationships. |
Agency | McCann Worldgroup Germany |
Campaign | A second chance |
Advertiser | eBay |
Brand | eBay Motors |
Posted | November 2022 |
Business Sector | Subscribers Only |
Story | Subscribers Only |
Problem | Subscribers Only |
Media Type | Web Film |
Entrant Company | M...nn D�.....dorf Subscribers Only |