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Journalist Choice
Paris, France
Label Great Place to Work - "Saatchi GPTW, The Foodtruck" by Epica Awards 2023

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TitleSaatchi GPTW, The Foodtruck
BriefWhat is a good advertising agency?An agency that follows the pitches, that takes everything in Cannes, that is on everyone’s lips and screens. . . And that’s it?I don't. A good advertising agency is not just good work. It’s also an agency where it’s good to work.For Saatchi & Saatchi France, the equation is simple: greater work comes from great place to work.And yeah! To be happy with what comes out of the agency, you need employees who are happy to come to the agency.We are Saatchi & Saatchi France, the only agency certified "Great Place to Work" in France.And that’s all the better for us and our clients, because good advertising needs a good agency.This campaign is a nod to the myth of the advertiser who drops everything for a better life away from everything. No more going to raise goats, run a pizza truck or open a commercial café in the open countryside. At Saatchi & Saatchi France, it is good to live and work well.
Agency
Campaign Saatchi, Great Place to Work
Advertiser Saatchi & Saatchi France
Brand Label Great Place to Work

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