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Journalist Choice
Paris, France
H&M - "For Every Victory" by Epica Awards 2016

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TitleFor Every Victory
BriefH&M is back with this inspirational video featuring sports heroes striving for victory. “I thought it was too late,” intones the narrator. “I thought the goal was too far away.” As sporting achievements spool across the screen, she continues: “I fought to belong, and for my right to be different.” Nothing worth doing comes easily, she explains. Finally we learn that the narrator is Caitlyn Jenner, formerly known as Bruce Jenner, a retired Olympic gold medal winning decathlete.
Agency
Campaign For Every Victory
Advertiser H&M
Brand H&M

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PostedNovember 2016
Business SectorSubscribers Only
StorySubscribers Only
Media Type Television